The Importance of Phone Number Lists for Marketing

Marketing is all about reaching the right people with the right message at the right time. One of the most effective ways to do this is through telemarketing. Telemarketing has been around for decades, and it remains a powerful tool for businesses to connect with their audience. But to run a successful telemarketing campaign, you …

It Looks Human but It’s Not. Fewer Service Interruptions

Data and create a continuous and relevant journey for each customer. The goal is to increase customer satisfaction and engagement leading to increased customer loyalty and advocacy for your brand. Rising Expectations for Personalization Image from McKinsey According to McKinsey, customers expect some level of personalization and consumers get frustrated when they don’t. Personalization is …