How to boost the digital relationship on your brand’s social networks. Caroline By Caroline Berticelli The digital relationship on social networks is one of the most important points to retain. The public and build a valuable brand. Among the results of a job well done, we can mention greater engagement – which will make other metrics such as reach, impressions, etc. also grow – and, above all, the preference for your services . Therefore, no effort is unnecessary. When the objective is to create a real interaction , in order to facilitate and delight the consumer. How is the brand’s digital relationship on social networks. First, understand that digital relationship is the way your brand relates to the consumer in all digital media . In this text, as we are focused on social platforms, we are going to use two of the most used networks in Brazil – Facebook.
Exemplify how you can evaluate the performance
And Instagram – to of your brand. On both platforms, in addition to the engagement. Rate (comments + likes) of a publication, you can measure Bulk SMS Bahrain how your digital relationship and brand interaction is progressing. Through the following items: profile views Link clicks (both profile and stories) Clicks on CTAs (email, phone and address). Stories answers DMs (Direct Messages) uploads and shares After assessing. How your brand has been performing, it’s time to apply everything that can help maximize audience interaction . Also read How to set up a perfect social media plan for your brand Personalized service One of the most important. Factors of the digital relationship in social networks is the appreciation of each person. Therefore, all comments and messages. Must be answered as soon as possible so that they feel close and attended to. For the sale of products or services, then, it goes.
Without saying the sooner Messages
Are answered, the better. The key point is not to let the conversation ‘cool’. Woman among social networking apps. Digital relationship Database USA on social networks Leaving the consumer satisfied is the main point of the digital relationship in social networks. You can even automate the first exchange of messages , that is, when the customer sends a direct and receives a response informing that he will be answered soon (chatbots). However, after that, you need to be assertive, agile and promptly respond to what is requested . If your option is to work with artificial intelligence, make sure that it is really an ‘intelligence’ that delivers what is promised and not just a robot that keeps repeating information. It’s common knowledge that no one likes queuing for service, repeating data and being thrown from one channel to another. Therefore, also try to end the support on.