Your efforts and focus on what is really important. A keyword research done with dedication. And good judgment is a document that will facilitate work in digital marketing . Understanding the importance of keywords for a digital strategy is a priority, and learning how to do intelligent keyword research for the business is essential. If you fail in the first – in measuring its importance –, the second – the creation of keyword research – will be mediocre. If the second is wrong, the first was clearly not understood. In this article we have set out to clarify all the fronts associated with keywords: from understanding the concept to planning and developing keyword research . It is a goal that sounds very ambitious, but one that we find very fun.
A keyword is a word or a set of words
We will condense into a single post everything. We have to say b2b email list about the use and appropriation of keywords. In the digital world. First the basics: understanding the definition of a keyword is the basis for making correct use of this marketing concept . A keyword is a word or a set of words this is important! Because many associate the concept with a single word that a person uses to access information through a search engine. Is a key word and with a bright print of dancing happily on a summer afternoon is also a key word. Both examples, the single word and the long phrase, are a keyword. We repeat a keyword but the translation of keyword into is keyword in the singular.
Because a keyword is in many cases
The majority tells us. So why is such a long phrase Data Base USA a single keyword. To answer it diplomatically here is the explanation: because we are talking about a concept developed by the creators of search engines and not a word taken from a dictionary. Assimilating this is essential if you want to learn how to do keyword research . But why is it important to understand that? Because a keyword is in many cases the only connecting element between supply and demand to develop a digital marketing action . To exemplify this, let’s use a simple case: imagine that you are interested in learning to play guitar you would be needing a service; that is to say, for market purposes you would be the demand and we have. Academy that teaches guitar classes we would be the supply. How do we meet.